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Virtue Overview

What is Virtue?

Virtue empowers stores and shoppers to make an impact with donations to charity, tree planting, plastic offsetting, and more, fostering a sense of community and environmental responsibility.


Elevate your e-commerce store's impact with Virtue, your partner in environmental and social responsibility. Our platform empowers you to make a tangible difference by supporting charities, combating climate change, offsetting plastic and carbon, planting trees, and more. With over 40,000 UK and international causes to choose from, you can align your brand with initiatives that resonate with your values or even add your own cause to the platform.
Take your commitment to social responsibility to the next level by fundraising directly through your store. Enable customers to contribute to causes they care about by adding donations to their purchases, and offer features like donation matching and roundups to further incentivize giving. By integrating giving seamlessly into the shopping experience, you not only foster customer engagement but also contribute to building a stronger, more socially conscious brand.
Select up to three causes to support from our extensive database of causes spanning sustainability, social causes, animal welfare, and more. Whether you're passionate about environmental conservation, social justice, or animal rights, our platform provides the flexibility to tailor your giving strategy to align with your brand values and sustainability goals.
Track and share the impact of your contributions with our comprehensive reporting tools. Monitor metrics such as trees planted, carbon offset, and funds donated, allowing you to transparently communicate your achievements with customers and stakeholders. By sharing your impact, you not only demonstrate your commitment to making a difference but also inspire others to join your cause.
Engage your customers with cause marketing initiatives that highlight your dedication to social and environmental causes. Leverage features like customer donations, donation matching, and roundups to encourage participation and foster a sense of community around your brand. By integrating cause marketing seamlessly into your marketing strategy, you not only drive customer loyalty but also amplify your positive impact on the world.
In conclusion, Virtue offers a powerful platform for e-commerce stores to integrate social and environmental impact into their business operations. With a wide range of causes to support, flexible donation options, and robust tracking and reporting capabilities, our platform empowers you to build a brand that not only drives sales but also makes a meaningful difference in the world. Join Virtue today and take the next step towards a more sustainable and socially responsible future for your business.

Virtue Screenshots

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Virtue Integrations

Checkout
Shopify POS
Stripe
Klaviyo
PayPal

Virtue User Reviews

Overall Rating

5.0

Ratings Breakdown

5

(61)

4

(1)

3

(0)

2

(0)

1

(0)

User Reviews

RS

Rebellious Styles UK

June 2, 2024

Love supporting my favorite charities through this app! It's been a smooth experience, and their customer service is top-notch - super responsive. One thing that would make it even better? Being able to donate to charities already on the platform directly through the app instead of having to go to their websites. But overall, fantastic app!

M

MaleEmporio

June 2, 2024

This app is awesome! It's super easy to use and the customer support is top-notch. I love that I can support charities while running my business. So many great causes to choose from. You guys rock!

D

DoveRetro

June 2, 2024

We were looking for a simple way to give back through our store and stumbled upon Pledger. It's a solid app, and while they had lots of good causes, we really wanted to support one that was close to our hearts. They have this cool feature where you can add your own cause, so I reached out (huge shoutout to Mariya for being amazing during the whole process).

B

BOXD

June 2, 2024

This app is fantastic! We had a bit of a hiccup at the start because the charity we wanted to support wasn't listed. But, the Pledger team were amazing! They went above and beyond to get it sorted out super quickly, and we were up and running in under two weeks. If you're a business that wants to make a difference, I highly recommend Pledger!

LD

Little Dartmoor

June 2, 2024

This donation app is the absolute best! Pledger was a breeze to install and using it is so easy. Plus, their customer service is amazing! Honestly, if you want to donate, you gotta use this app - it's head and shoulders above the rest. I can't say enough good things about it. Ten out of ten!

ZV

Zoe Vine

June 2, 2024

This app is amazing! It's so easy to use and does exactly what I need it to - lets my customers donate to their favorite charities. Setup was a breeze, and their customer service is top-notch. Love it!

JC

Jericho Coffee Traders

June 2, 2024

This app is a game-changer for how we handle charitable giving from our sales! No more wrestling spreadsheets to figure out donations for different charities, and no more manual payments. Virtue takes care of everything automatically – huge time saver! Plus, it makes our donations super transparent. We loved their store giving feature so much that we also ad

KP

King's Parlour

June 2, 2024

Setting up Virtue was a breeze! Tons of great charities to pick from too. Definitely recommend giving it a try.

G

GRANDEUR

June 2, 2024

This app is a breeze to set up in my shop! Love that I can easily donate to charities I care about directly through my business - feels great to give back!

VP

Vanilla Pod Bakery

June 2, 2024

Love how easy this app makes it to support charities! A few clicks and donations are on their way - it's brilliant. Even though I've only had it on my website for a bit, I'm already seeing the impact. Setting it all up was a breeze, especially with the onboarding call with Westen - super helpful. Virtue's team is fantastic, really proactive and friendly.

Virtue Pricing Plans

Free to install

    View Virtue Pricing

    Frequently Asked Questions Related To Virtue

    What is Virtue?

    Virtue is a platform that empowers e-commerce stores to make a positive impact by supporting charities, combating climate change, offsetting plastic and carbon, planting trees, and more.

    How does Virtue work?

    Virtue allows you to choose from over 40,000 UK and international causes to support or add your own. You can then enable customer donations, donation matching, and roundups to encourage giving and track the impact of your contributions with reporting tools.

    What types of causes can I support with Virtue?

    Virtue offers a wide range of causes spanning sustainability, social causes, animal welfare, and more. You can choose up to three causes that align with your brand values and sustainability goals.

    How can I track the impact of my contributions?

    Virtue provides comprehensive reporting tools that allow you to monitor metrics such as trees planted, carbon offset, and funds donated. You can then share this information with customers and stakeholders to demonstrate your commitment to making a difference.

    How can Virtue help with cause marketing?

    Virtue offers features like customer donations, donation matching, and roundups that can be integrated into your marketing strategy to encourage customer participation and build a sense of community around your brand.

    What are the benefits of using Virtue?

    Virtue helps you build a more socially responsible brand, foster customer engagement, and make a meaningful difference in the world. It also provides a platform for transparently communicating your achievements and inspiring others to join your cause.

    How much does Virtue cost?

    Virtue is free to install.

    What languages does Virtue support?

    Virtue currently supports English.

    What platforms does Virtue integrate with?

    Virtue integrates with Checkout, Shopify POS, Stripe, Klaviyo, and PayPal.

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